Hudson Pacific Properties
Rincon Experience
The art of integration.
Project Overview
Hudson Pacific Properties engaged ASTOUND to design two new experience centers—411 Experience Center in Seattle and Rincon Center in San Francisco—targeted at investors and potential tenants in the tech, media, and entertainment sectors.
Challenge
The task was to create interactive installations that would captivate users while blending seamlessly into the environment when not in use, effectively showcasing the properties and their neighborhoods.
Solution
We developed interactive tables featuring 3D printed models of the buildings and surrounding cityscapes, combined with digital touchscreens for exploring neighborhood details and building features. The installations were designed to be both engaging and aesthetically integrated into the space.
Outcome
The experience centers successfully showcased Hudson Pacific Properties' buildings, providing a unique, immersive experience that resonated with investors and potential tenants, enhancing their understanding and appreciation of the properties.