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Sports Activation Events

Leading Sports Activation Agency

Creating Impactful Sports Activation Events

ASTOUND is your premier partner for creating dynamic and impactful sports activation events. As a leading sports activation agency, we specialize in developing activations that not only captivate and engage audiences but also significantly enhance brand visibility and loyalty. Our team crafts bespoke experiences tailored to your brand's objectives, leveraging the latest in interactive technology, creative content, and strategic placement to make every event unforgettable.

See the work

Selected work



Las Vegas Raiders
Helmet Wall

The Las Vegas Raiders wanted to showcase the State of Nevada’s high school football teams within the new Allegiant Stadium.



Credit One Bank
VIP Sideline Club

Credit One Bank was looking to outfit The Credit One Club—a 14,000 sq. ft. lounge which offers incredible sideline views of the field at the 50-yard line — with premium fixtures and a feature installation that would consistently deliver a unique and unforgettable fan experience. With a dedicated VIP entry and impressive central bar, the space needed to fit within Credit One Bank’s clean brand vision while also complimenting the streamlined architecture of the modern Allegiant Stadium.



Twitch
Lounge at Allegiant Stadium

ASTOUND built a Twitch environment to reflect the brand’s position as founding partners of the NFL’s most exciting teams.



Las Vegas Raiders
Team Store Displays

An interesting and fun way to display tailgate merchandise and integrate sponsors into raiders team store.

Frequently Asked Questions

What services does a sports activation agency offer?

A sports activation agency offers services ranging from conceptualization and planning of interactive fan experiences, managing logistics, producing and installing custom installations, executing promotional activities, and performing post-event analysis to measure engagement and ROI.

How can sports activation events drive fan engagement?

Sports activation events drive fan engagement by creating interactive and immersive experiences that resonate with fans, offering them unique opportunities to connect with the sport and brands in meaningful ways. This can include everything from meet-and-greets with athletes to virtual reality experiences and live contests.