Fulfillment and Merchandising
Tour Merchandising
Merchandise fulfillment
Elevate your tour experience with ASTOUND’s Tour Merchandising services. As a leading tour merchandising company, we specialize in merchandise fulfillment, offering custom solutions designed to enhance your brand presence. Whether you need innovative promotional items, tour-specific apparel, or unique collectibles, our team ensures that all products are high-quality and tailored to reflect your tour’s theme and brand identity.
Our services encompass everything from product design and production to inventory management and distribution, ensuring a seamless merchandise operation. With ASTOUND, you can engage your audience more effectively and leave a lasting impression with merchandise that resonates and reinforces your brand message.
We provide end-to-end solutions for:
Selected work
Our partner needed to transform a Sportchek store in Maple Leaf Square right before the pre-season home game for the Toronto Maple Leafs.
Frequently Asked Questions
What is tour merchandising?
Tour merchandising refers to the creation and sale of branded merchandise associated with a specific tour, usually in the music, performance, or entertainment sectors. This merchandise is designed to promote the tour, enhance the fan experience, and provide additional revenue streams for artists and promoters. Common items include clothing, posters, accessories, and other memorabilia that feature branding related to the tour or performing artists.
What does a tour merch manager do?
A tour merch manager oversees all aspects of merchandise operations during a tour. Their responsibilities include:
Product Development: Designing and selecting merchandise that aligns with the artist's brand and appeals to fans.
Inventory Management: Ensuring there is sufficient stock of merchandise and managing inventory levels throughout the tour.
Sales Strategy: Setting up merchandise booths at tour venues, pricing items, and strategizing ways to maximize sales.
Financial Oversight: Handling financial transactions related to merchandise sales, including tracking revenues and managing budgets.
Logistics Coordination: Organizing the transportation and storage of merchandise between tour locations.
Staff Management: Hiring and supervising sales staff to work at merchandise booths during concerts or events.
Their goal is to ensure that the merchandise is attractive, well-stocked, and effectively sold, contributing to the overall success of the tour and the satisfaction of the fans.